Fine Arts Museums of San Francisco
Exhibition Graphic Designer,
June 2018 – February 2019,
November 2019 – March 2020
The Fine Arts Museums of San Francisco consist of two major museums in San Francisco: the de Young Museum in Golden Gate Park and the Legion of Honor in Lincoln Park. Together they make one of the most visited art institutions in America, with thousands upon thousands of spectacular pieces in their permanent collection.
As the Exhibition Graphic Designer, I worked with the Exhibitions team and Curatorial staff to create dynamic exhibitions from start to finish. During my fixed term there I worked on six exhibitions, four of which were major shows that gained national and international attention. My job was to design introductory title walls, wall "chats," photo blowups, wallpapers and patterns, wall color schemes, object labels, and other graphics that varied based on particular needs of the show. I also worked with the Exhibition Preparator to create and install vinyl graphics and wall labels in-house.
I sourced the tiles for the Frida Kahlo: Appearances Can Be Deceiving section texts from a local ceramicist in San Francisco. I then sanded down the edges to prevent pooling, airbrushed and clear-coated them, and installed them by hand with a jig made in-house. These were used to divide the English and Spanish translations that were provided throughout the exhibition.
"I used to be a translator (Spanish and Catalan into English) for the MACBA in Barcelona, where I worked in the Publications department. Labeling was also our responsibility, and the furthest we got with dealing with expansion and contraction between languages was prioritizing a shortest to longest where we could. The way you handled the [section texts] is revolutionary and immersive . . . The squares set the margins, and even though each side is a different length, you don't perceive that . . . Given what I know about this very niche world, this is a triumph. Not only were the translations excellent, but their presentation was harmonious, beautiful, and geometrically perfect."
-DE YOUNG VISITOR FEEDBACK
Due to loan agreements and image permissions, objects on display in this show have been blurred out.